Chipotle achieves record Cinco de Mayo sales
Launched one-day digital offer for free Chips & Guac or Queso Blanco. Set highest-ever sales, catering day, and second-highest overall sales day.
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Fast casual Mexican-inspired restaurant chain
chipotle.comLast updated
In short: Chipotle reported a 7.4% revenue increase for Q1 2026 and launched several new marketing and menu trials to counter slowing traffic and high demand.
Launched one-day digital offer for free Chips & Guac or Queso Blanco. Set highest-ever sales, catering day, and second-highest overall sales day.
Revenue rises 7.4% to $3.1 billion. Comparable sales up 0.5%. Opened 49 restaurants. EPS falls to $0.23. Repurchased $700.8M stock.
The record-breaking swicy favorite returns with grilled chicken, smoky chipotle peppers, and real honey. It starts today.
Machado, an award-winning CMO, will lead global marketing. Arlie Sisson is named Chief Digital Officer to drive innovation.
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A 17-year-old boy was wounded in a stabbing at a Chipotle in Midtown Manhattan on Monday, cops said....
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