Latest Klue News & Updates

See the latest news and media coverage for Klue. We track all announcements, press releases, and industry mentions in real time, all in one place.

Klue

Competitive intelligence and win-loss platform

klue.com

Headquarters: Vancouver, Canada
Founded year: 2015
Company type: Private company
Number of employees: 200–500

Last updated Today

Latest news about Klue

In short: Klue addressed a security breach involving legacy credentials while expanding its AI-first win-loss and competitive intelligence capabilities.

Company announcements

June 19 Klue

Klue provides update on security incident

An attacker compromised a legacy credential to access OAuth tokens, exposing data in connected Salesforce environments. Klue's own platform was not impacted.

June 4 Klue

Klue introduces an AI-first Win-Loss Suite

It captures buyer insights from blindspot interviews, win/loss story agents, AI interviewer, and expert interviews.

May 7 Klue

Klue surveys CI and PMM teams on AI builds

97% build or plan AI workflows for CI. 76% shipped untrustworthy outputs. 79% distrust outputs for sellers.

April 29 Klue

Klue is named a Leader in Gartner's first Magic Quadrant

Klue ranks #1 in Revenue Enablement in the companion Critical Capabilities report. It excels in AI capabilities, integrations, and native win-loss integration.

Media coverage

Today Techmeme

LastPass notifies customers that their personal information and customer support case records were stolen during a hack at Canadian market research company Klue

Zack Whittaker / TechCrunch: LastPass notifies customers that their personal information and customer support case records were stolen during a hack at Canadian market research...

June 18 BleepingComputer

Klue OAuth breach victim list grows as Icarus hackers claim attack

Market intelligence platform Klue has publicly confirmed a recent security incident that allowed threat actors to steal OAuth tokens used to connect to customers' Salesforce...

8 September 2025 BC Technology

Vancouver-based Software Company Klue Acquires Ignition to Advance Compete and Win-Loss Programs with Agentic AI

Klue announced its acquisition of Ignition, an agentic AI platform built for product marketers. The company said in a release that the deal accelerates Klue's...

5 September 2025 BetaKit

Klue doubles down on AI with Ignition acquisition

Vancouver startup acquires the San Francisco-based go-to-market platform just a few months after going “AI-first...

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