Latest Oriflame News & Updates

See the latest news and media coverage for Oriflame. We track all announcements, press releases, and industry mentions in real time, all in one place.

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Oriflame

Direct-selling beauty and wellbeing company

oriflame.com
Headquarters
Schaffhausen, Switzerland
Founded year
1967
Company type
Private company
Number of employees
5,000–30,000

Last updated

Latest news about Oriflame

In short: Oriflame successfully completed a major recapitalisation that reduced its debt by €550 million and appointed Robert Bensoussan as its new Chairman.

Company announcements

  • Oriflame

    Oriflame welcomes Orkun Gül as Chief Commercial Officer

    He brings over 20 years of FMCG and direct selling experience from P&G and Avon, leading markets across multiple regions. He will strengthen Oriflame's global direct selling model.

  • Oriflame

    Oriflame launches Top Scents niche fragrance collection

    Created with Givaudan Perfumery School perfumers. Features seven emerging talents' works, starting with Rose Mode and Neon Oud at €60/£55. YouTube series documents creation.

  • Oriflame

    Oriflame announces partnership with DHL Supply Chain in Poland

    DHL will operate a modern logistics facility in Central Poland to support Oriflame's product distribution to Beauty Entrepreneurs worldwide. The partnership advances supply chain transformation.

  • Oriflame

    Oriflame completes recapitalisation and secures €71.5m investment

    The investment from af Jochnick family and investors delivers a de-levered balance sheet. Robert Bensoussan is appointed Chairman. Transformation plan shows positive results.

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