Latest Reselo News & Updates

See the latest news and media coverage for Reselo. We track all announcements, press releases, and industry mentions in real time, all in one place.

Company icon
Reselo

Birch bark-based sustainable rubber producer

reselo.se
Headquarters
Stockholm, Sweden
Founded year
2021
Company type
Private company
Number of employees
10–50

Last updated

Latest news about Reselo

In short: Reselo successfully commercialized its birch bark bio-rubber through high-profile partnerships with Nokian Tyres, Skråmträsk, and Trelleborg Group.

Company announcements

  • Reselo

    Reselo launches Outsole Program

    It enables footwear brands to integrate fossil-free Reselo Rubber from birch bark via streamlined supply chain and manufacturing partners. Offers Casual and Performance options.

  • Reselo

    Reselo's CTO receives first commercial shoes with Reselo Rubber

    Thomas Baumgarten shares his feelings upon receiving them. It marks a remarkable journey.

  • Reselo

    Reselo launches birch bark biogum with Nokian

    The collaboration results in the concept tire Betula with 93% renewable material from birch bark. The material improves sustainability and performance. Published January 26, 2026.

  • Reselo

    Nokian Tyres launches Betula concept tire

    It features Reselo's renewable birch bark material in the tread, achieving 93% renewable/recycled content. The tire shows promising performance in tests. Partnership with Reselo advances sustainability goals.

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