Latest X News & Updates

See the latest news and media coverage for X. We track all announcements, press releases, and industry mentions in real time, all in one place.

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X

Social networking service

x.com
Company type
Private company
Number of employees
1,000–15,000

Last updated

Latest news about X

In short: X rebuilt its Ads Manager with AI and developer tools, while facing heavy regulatory pressure, legal disputes, and declining advertising revenue.

Company announcements

X

X launches Advanced SRN for iOS ads exclusively on AppsFlyer

It provides complete privacy-safe iOS measurement using deterministic attribution and modeling. Combined with SSOT, it reduces eCPI by 27%. Quotes from X and AppsFlyer leaders highlight innovation.

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Media coverage

Financial Times

Big Tech stokes unrest in the UK

Elon Musk’s amplification of anti-immigrant sentiment in Belfast, Southampton and beyond cannot be explained by ideology alone

Bloomberg

How the UK Plans to Keep Children Off Social Media

The UK has become the latest country to announce a ban on under-16s using social media, following a landmark law in Australia that underscored the growing pressure on governments to better protect children from online harms.

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